Traffic & Lead Generation Resources
Simply put, lead generation is the systematic process of acquiring new business interest.
That being said, it’s important to clarify that lead generation is different from sales or business acquisition as it is not explicitly tied to the procurement of new business. As a matter of fact, lead generation has become an inherently B2B term, corresponding to the acquisition of interest at any point along the buyer’s journey.
Traffic & Lead Generation
(Branue)
Simply put, lead generation is the systematic process of acquiring new business interest.
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6 Free Buyer Persona Templates
(HubSpot)
Easily organize your audience segments and make your marketing stronger,
